Breaking the rules of business

//Breaking the rules of business

Breaking the rules of business

Photo by nantaskart

Photo by nantaskart

I see signs all the time telling me I can’t cross here or I can’t go through this tunnel.There are various reasons for these signs some just to keep people safe, some to keep individuals out, and some just to stop momentum. The problem is we are always faced with decisions and we have trained our minds to obey the signs. Let’s carry this over to a business mindset. The “signs” say that 80% of business will fail within the first 18 months. Why then do individuals even think about starting a business? Why don’t they just pay attention to the signs? Are they crazy?

Not supposed to be here :)

Not supposed to be here 🙂

If everyone followed the rules there would be no innovation, there would be no forward momentum. We would do the same thing everyone else does. My thoughts on why businesses fail within the first 18 months is they begin following the signs. Let me explain, the first 6 months a business is making its own rules, after 6 months though they begin questioning. Should I be doing what my competition is doing? Am I doing it wrong? So they begin to change their mindset. They begin focusing on the safe zones and no longer explore. Sure safe zones will keep you out of trouble for the most part but don’t they also hinder your forward momentum? Don’t they allow a business that isn’t following all the rules to “pass” you? Maybe the mindset should be to take the chance, try something new. I think you might find that you may be the one doing the passing and not the one being passed.

By | 2016-10-13T15:50:10+00:00 February 6th, 2015|Ramblings of a CEO|Comments Off on Breaking the rules of business

About the Author:

I don't play basketball, I don't drive in Nascar, yes my name is Brad Daugherty. Try googling my name and you will understand that comment... Try competing on google with that guy.